We create and incubate
companies that are

OUR ADVANTAGE

See how we mix industry expertise, influential talent, and  hustle to launch impactful ventures.

Some of our companies

El Rey Network
ENTERTAINMENT

El Rey Network

Partnered with Robert Rodriguez to launch the fastest growing independent cable network in history. Over $130 million raised, partnering with Univision, Miramax and Netflix.

Lucha Underground
ENTERTAINMENT

Lucha Underground

Partnered with MGM, creating over 200 unique IP/characters, along with a live show in downtown Los Angeles (tour expanding to 9 cities). Available on Netflix.

Private Suite LAX
HOSPITALITY

Private Suite LAX

Partnered with TPG Growth to launch an exclusive, VIP suite and private gate at LAX International Airport, providing premium amenities, security, and privacy for commercial flights.

Miraval Olive Oil
FOOD & BEVERAGE

Miraval Olive Oil

Partnered with Brad Pitt and Angelina Jolie to expand the award-winning brand's product line to include gastronomic olive oils.

Salted
FOOD & BEVERAGE

Salted

Invested in and supported the growth of the online subscription-based cooking school.

La Reyna
CREATIVE

La Reyna

A creative agency catering to the diverse Latinx audience — fueled by the motion picture production DNA of El Rey Network and Robert Rodriguez in collaboration with Vice Media.

Our advisory service

A STRATEGIC PARTNER

We are a trusted partner to a select group of C-suite executives looking to strategically grow their presence in media and entertainment.  Our work includes developing Hasbro’s film and television businesses, HSN’s digital gaming and e-commerce businesses, Walmart’s fresh food business, and much more.

“Robert Rodriguez’s El Rey Network builds heat with young Latinos”

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“The differences between Lucha Underground and traditional lucha libre fights are clear”

READ ARTICLE

The Private Suite at LAX is “the finest example of protection and privacy I have ever witnessed”

READ ARTICLE

Danny Trejo has joined the cast of Robert Rodriguez’s “From Dusk Till Dawn: The Series”

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“El Rey Network’s exhilarating, lucha libre wrestling series” comes back for a third season

READ ARTICLE

Our team

John Fogelman
CEO

Cristina Magno Patwa
Co-CEO

Michael Francis
Venture Partner

Doug Gardner
CFO

Houman Hasid
Controller

John Fogelman, CEO

As the CEO of FactoryMade Ventures, John Fogelman leverages relationships with leading talent in Hollywood to craft venture-building opportunities. Prior to FactoryMade, Fogelman was a top agent and board member at William Morris Endeavor (WME). As overseer of the worldwide Motion Picture and Strategic Planning & Business Development departments, he was one of the principal architects of the merger between legacy WMA and Endeavor. A veteran agent, Fogelman’s clients included prominent talent such as J.J. Abrams, Michael Bay, Salma Hayek, Courteney Cox Arquette, Whoopi Goldberg, Kevin Spacey and Eric Bana as well as corporate clients Hasbro, Inc. and HSN. In 2010, Vanity Fair recognized 3 of his clients: Bay and Abrams in the Hollywood Top 10 and Hasbro as the “prestige supplier of film properties.”

Get in touch

PHONE

+1 310 664 1600

EMAIL

info@factorymade.com

ADDRESS

Los Angeles, CA

PHONE

EMAIL

ADDRESS

+1 310 664 1600

info@factorymade.com

Los Angeles, CA